Client
Hooked Market & Kitchen
Role
Art Director, Web Designer
Objective
Refresh the client's website to better align with their rebranded image and offerings, shifting from just a seafood restaurant to one that offers both surf and turf offerings.
Process
I worked with their brand agency to translate their new identity into a bright and refreshed website. They wanted to place a focus on their ever-changing menu, so I made sure to include a dynamic space that put it front and center. I worked with our Lead Developer to integrate internal technologies that allowed for our client to update their menu offerings at-will, and send out corresponding emails to their marketing lists promoting specials, new menu updates, etc.